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Mass of US Breakfast Cereal Consumption

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Granola and Breakfast Facts [pdf]. Bearnaked, 2006. "Americans consume about 10 pounds, or 160 bowls of cereal, per person each year." 1.35 billion kg
Cereal Recipes: Cap'n Crunch Crab Cakes., 11 January 2006. "The average person eats about 10 pounds, or 160 bowls of it a year…." 1.35 billion kg
SIC 2043 Cereal Breakfast Foods Forum Buisness Reference. Reference for Business. 2006. "an average of 10 pounds, or 160 bowls, of cereal per American annually." 1.35 billion kg
Bruce, Scott and Crawford, Bill. Cerealizing America: The Unsweetened Story of American Breakfast Cereal. Faber and Faber, 1995 as cited on Amazing Cereal Statistics. "Americans consume about 10 pounds, 160 bowls of cereal, per person each year." 1.35 billion kg
Balance, Mind, Body, and Soul [pdf]. Plymouth State University, May 2006. "It is estimated that the average American eats about 160 bowls of cereal a year." 1.35 billion kg

Every morning most people wake up to have a bowl of cereal for breakfast. You might wonder how much cereal you end up eating at the end of the year. Well, the average American consumes about 10 pounds or 160 bowls of cereal per year or about 4.5 kilograms. According to the 2000 census there are 298,444,215 people in the US so that means there are 1,353,444,515.025 kilograms which is basically 1.35 billion kilograms of cereal. This may seem like a lot but America is only ranked fourth in cereal consumption. England, Ireland, and Australia rank higher than the US.

In 1863 the first type of cereal was created which was called granula made from graham flour, created by Dr. James Jackson. In 1902 Dr. John Harvey Kellogg created Corn Flakes and he later formed a company devoted to cereal named after him. The Post cereal company created by C.W. Post was also founded in the early 1900s.

Cereal was not always the most common type of breakfast good. During the early 1900s people would usually eat heavy breakfasts including meat, eggs, and bread. During the 1920s and '30s, the cereal companies and industries got larger and breakfast became more focused on cereal. During the 1960s there was an increase in cereal consumption since there was an emphasis on healthy foods. At the end of the Twentieth Century there was a new way of consuming cereal with cereal bars. Now breakfast cereals are the third most popular item bought at grocery stores next to soda and milk.

Laura Falci -- 2006